By Katrina Puranik - Google Marketing Specialist, Ranking Australia
You explore SEO once you have a website and you are ready to be found.SEO stands for Search Engine Optimisation. It is the practice of
continuously optimising websites for higher ranking in the organic (not paid for) search engine results, focusing on popular search engines
like Google and high volume search terms.
EMPOWER
There are several ways to optimise your website for SEO Ranking on Google. Starting with keywords, google map listings, google search term
data and analytics platforms. The search engine looks through billions of
keywords and phrases that people search with, including short and long-tail keyword phrases. Google is the most widely used platform
globally, with Bing coming in second. Keeping this in mind, Google is considered the leading lady in the game of search engines.
Search results that your website wants to show up in, and the best practices outlined in this blog to help you cornerstone your content to rank well on Google.
Google's algorithm is highly complex; however, we know that Google looks for high quality and relevant information in their enquiry. One of the things Google will access is how many Users engage in your business website and how mobile-friendly the website is, including how long it takes the website to load and does it show original content.
As Google crawlers visit these websites, they use links on those sites
to discover other pages. The software pays special attention to new websites, changes to existing sites and broken links. Among other things.
Getting found on Google, you need to allow your website access to Google Bots. For the Google Bot to crawl your website, you need to follow the following:ENABLE
Write SEO friendly, high-quality content. Ascertain keywords that target your client's searches in Google. Put yourself in your client's shoes and map keyword ideas and motivations for enlisting your services. Test your theory by googling this information and see if your website comes up.
Book an appointment with Katrina Puranik, the Web Presence Specialist, Katrina Puranik - Small Business Digital Strategy & SEO.
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