SEO & GOOGLE ADS EXPERTS
Tired of getting half-baked ad campaigns, and empty conversions for your Google ad spend? Get Real Google Lead Generation by setting
up google ads that are supported with strategic content and expert marketing team.
When Google Ads are combined with SEO, Google Business Profile and AI Search, your business becomes visible throughout Google's entire ecosystem. At Ranking Australia, we don't simply manage campaigns. We build strategic Google marketing systems designed to generate qualified enquiries, improve conversion rates and maximise every advertising dollar. Whether you're looking for more phone calls, quote requests, bookings or online sales, our Google-certified specialists create campaigns backed by data, analytics and continuous optimisation.
Ideal for established campaigns needing ongoing management.
SEO & Google Ads with Landing Page Optimisation
Google Ads, SEO, Google Business Profile, AI Search Analytics and Strategic Consulting.
Whether your current campaigns need improvement or you're starting from scratch, Ranking Australia can help you build a complete Google Visibility Strategy that combines Google Ads, SEO, Google Business Profile and AI Search.
Book a strategy session today and discover how your business can become more visible where your customers are already searching.
With over a decade of experience helping Australian businesses improve their Google visibility, Katrina Puranik has become recognised for combining technical expertise with practical business strategy.
Rather than focusing solely on advertising metrics, Katrina helps businesses understand how Google Ads, SEO, Google Business Profile, AI Search and website optimisation work together to generate sustainable business growth.
Her strategic approach has helped businesses across Australia recover lost visibility, improve online enquiries and build stronger digital foundations.
Most businesses don't have a Google Ads problem.
They have a Google Visibility problem.
Many campaigns send visitors to slow websites, poorly optimised landing pages or businesses with weak Google Business Profiles. Even well-managed campaigns struggle when the rest of Google's ecosystem isn't supporting them.
That's why Ranking Australia looks beyond the advertisements themselves.
We improve every stage of your customer's journey, from the moment they search Google through to becoming a paying customer.
Every brand needs strategic content that is on-brand, with clear messaging to connect with ideal clients via Google Search and Social
Media Channels.
Google Leverages your reviews and trust signals that you have included, as well as the channels activated such as Google Business
Profile, Social Media Channels and more.
Content creation and consistency are driven not only by people, but the tools you have in place to collect, measure and respond in
time for success. Driven by SEO, AI Search, and Data-driven Lead Generation Strategies.
Improve your Keyword Research is very important to ensure that your content aligns with High Volume Search Terms. There is a fine line between dynamic content and excessive use of keywords that have the opposite effect of black listing you in Google. So make sure you seek advice or get a marketing specialist to improve your SEO and SEM.
Paid ranking can also boost your organic ranking through the performance of your website, and the performance of your ads making your website more relevant to show to the end-user when they enter a search. This improves your SEO. Adwords go hand in hand with SEO. Ranking Australia are Digital Marketing Specialists. Recognised by Google as as specialist in all areas of Google Ads.
Paid ranking can also boost your organic ranking. This improves your SEO. Google Ads go hand in hand with SEO. Ranking Australia are Digital Marketing Specialists. Google Ads is your Paid Ranking hard at work. Creating Google search results that appear in the top or bottom three listings in Google when people search.
We are a data-driven digital marketing company. We are your Google Business Partner. We specialise in Small to medium businesses and helping them get found on Google. Using Our Innovative Data Measurement Tool: DataSense which integrates Your Google Marketing Tools, Digital Assets, and Access Points, in conjunction with Google Ads, SEO Copywriting, Content Marketing and more. We establish brands online to standout with local SEO and Google Ads to impact your bottom line.
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Katrina Puranik is a Google Partner. An Award-winning Web Technologies specialist and Strategic SEO Expert.
Driving results for businesses across Australia for more than 10 years. Specialising in Google Marketing for Professional Services and Wellness Industries. Talk to Katrina today by booking a chat below.
Ranking Australia specialises in driving business success online with SEO & Google Ads through a strategic focus on Content, Consistency, and Clicks— the core elements of SEO.
By crafting compelling and relevant content, Ranking Australia ensures your message resonates with your target audience, enhancing your website's appeal to both users and search engines.
Consistency in updating your website with high-quality content and maintaining your Google Ads campaigns is key to staying visible and relevant online. Furthermore, optimising for clicks involves refining user experience and calls-to-action to maximise engagement and conversions. With a deep understanding of SEO and Google Ads, Ranking Australia tailors strategies to boost your online presence, improve search rankings, and increase traffic.
Leveraging detailed analytics and performance metrics, we ensure your marketing efforts yield tangible results, turning online potential into business success.
Let Ranking Australia be your partner in navigating the digital landscape to achieve unparalleled growth and online visibility.
Ads that only cost you when you actually get a click-through to your website.
Image Ads that cost for every 1000 times its placed on a page that has been visited.
We target your campaigns for clicks that are most likely to result in a website conversion.
Text-based ads designed to encourage click-through to your website shown on the search result page.
Image ads designed for eye-popping ads that are placed on websites on the Google Partner Network.
Ads that are designed to generate a phone call, this doesn't give click-through traffic to your website.
Get clear answers about SEO, Google Ads, AI Search and how Ranking Australia helps service-based businesses generate more qualified leads.
SEO is a long-term investment. Some improvements may appear within a few weeks, but most businesses begin seeing meaningful growth in organic traffic and enquiries within three to six months.
Your timeframe will depend on your website's current authority, technical condition, competition, target locations and the amount of work required.
SEO and Google Ads serve different purposes. SEO builds long-term organic visibility, while Google Ads can place your business in front of potential customers as soon as your campaigns are active.
Many businesses achieve stronger results when SEO and Google Ads work together as part of a complete Google Visibility Strategy.
Your ideal Google Ads budget depends on your industry, target locations, competition, average sale value and lead generation goals.
Ranking Australia reviews your market and search demand before recommending a budget. This helps ensure your campaign has enough data and reach to compete effectively.
Yes. You retain ownership of your Google Ads account, campaign history, conversion tracking and advertising data.
Ranking Australia values transparency. Your business should always retain access to the marketing assets created on its behalf.
Google Ads can generate traffic without an active SEO campaign. However, advertisements usually perform better when they direct people to a fast, relevant and well-structured website.
Strong landing pages, useful content and clear calls to action can improve conversion rates and help you make better use of your advertising budget.
We look beyond clicks and campaign statistics. Our approach considers your website, landing pages, search visibility, Google Business Profile, conversion tracking and wider business goals.
This allows us to build a coordinated Google marketing strategy designed around qualified enquiries and measurable business growth.
We measure SEO using business outcomes rather than keyword rankings alone. This can include organic traffic, search visibility, phone calls, forms, bookings, sales and Google Business Profile activity.
Performance is tracked using tools such as Google Analytics 4, Google Search Console, Google Tag Manager and customised reporting dashboards.
Ranking Australia works primarily with service-based businesses, including health and wellness providers, NDIS organisations, professional services, legal practices, trades and construction businesses.
Each strategy is developed around the client's services, target market, location, compliance requirements and growth objectives.
Yes. We can audit existing Google Ads campaigns to identify wasted spend, weak targeting, missing conversion tracking and opportunities to improve lead quality.
We may also recommend improvements to your landing pages, campaign structure, keywords, advertisements and bidding strategy.
Website traffic will not always lead to enquiries. Low conversion rates may be caused by unclear messaging, slow page speed, weak calls to action, poor mobile usability or a lack of trust signals.
Ranking Australia reviews the full customer journey to identify where potential customers may be leaving your website.
AI Search Optimisation helps search engines and artificial intelligence platforms understand your business, services, expertise and content.
It can include structured content, entity optimisation, schema markup, clear service information, experience signals and improved website authority.
Yes. An accurate and active Google Business Profile can strengthen your local presence and give potential customers more ways to call, visit or learn about your business.
Your profile, website, advertisements and business information should remain consistent to build trust across Google's platforms.
Advertising spend is only one part of campaign performance. Businesses with relevant landing pages, accurate conversion tracking, clear offers and strong local visibility may generate better results from a smaller budget.
The goal is to improve the entire lead generation process, rather than relying on increased advertising spend alone.
Speak with Ranking Australia about a Google Visibility Strategy designed around your business goals.
