By Katrina Puranik - Founder of Ranking Australia, Australia's Leading Google SEO Expert
No matter what niche you operate in, search engines are your primary source of traffic. In other words, if you want to increase your organic
search traffic and convert visitors into leads and customers, you need to optimise your site for that purpose.
That’s why it’s essential to have the right SEO tools to boost your online visibility. These services can improve the way users interact with your brand, making it easier for them to locate information about products or services that they’re searching for.
In this post, we will discuss some of the best SEO tools that can help you get more visibility on Google Search. Some of these tools are free, while others cost money. However, all of them have one thing in common: they are worth investing time and money in them because they will provide results faster than anything else.
Google Analytics is one of the most popular tools to track your website traffic. It provides an in-depth analysis of your site’s performance, including which pages are most visited and how long people stay on each page. It also shows you which keywords searchers use to find your site. The data Google Analytics provides can be used to improve your marketing efforts by pinpointing which keywords are performing best for you.
Google Analytics is one of the most popular tools to track your website traffic. It provides an in-depth analysis of your site’s
performance, including which pages are most visited and how long people stay on each page. It also shows you which keywords searchers use to
find your site. The data Google Analytics provides can be used to improve your marketing efforts by pinpointing which keywords are
performing best for you.
Another great feature of Google Analytics is its ability to help identify where your visitors come from so you can decide whether or not to invest in SEO strategies designed specifically for them. You can also see which browsers visitors use, how they navigate your site, and what search terms they used when they came to your site.
The first software we will discuss is Google Search Console. This tool can help you improve your site's ranking and determine the keywords that are getting the most traffic on your website. It also helps you identify any issues with your site, such as broken links and duplicate content.
This tool greatly benefits regular updates on how your site is performing in terms of traffic, ranking, and other metrics.
One of the most essential tools for you to use is the Google Keyword Planner. The tool helps you identify key keywords that your audience is
searching for on google. This can give you a good idea of which keywords and phrases are popular with searchers and those that are not, so
you can focus on the keywords that are more likely to convert visitors into leads and customers. The best part about the keyword planner is
that it gives you a list of suggested search terms in different countries and their monthly search volume.
This tool also allows users to find out how many people are searching for specific phrases. If somebody searches for “the 5 love languages” in the US, there will be an estimated number of people who will be searching for this phrase at any given time.
The keyword planner also provides data on related keywords, which means if someone searches for “the 5 love languages” by Gary Chapman, then your website would appear under related websites based on what Gary said (i.e. Gary Chapman).
Keywords: 4 million+ monthly searches
Monthly search volume: 1 million+ monthly searches
Yoast SEO Premium is a great tool for any webmaster looking to improve their SEO. This SEO plugin can edit title tags, meta description
tags, and internal links. It also offers suggestions on how to improve your website’s visibility in search results.
With Yoast SEO Premium, you can create more compelling content that is optimised for search engine optimisation (SEO) purposes. This will help your website generate more traffic and boost conversions as well.
The premium version of Yoast SEO costs $69 per year and it’s worth the price because of the features it offers. If you don’t have time or money to invest in these tools, they are still helpful to you, even without the premium version.
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