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Discover opportunities for using AI in your business

By Katrina Puranik - Google Marketing Specialist, Ranking Australia

Discover opportunities to use AI in your business

Artificial intelligence (AI) is moving so fast that businesses can barely keep up with the tools. AI is revolutionizing the way we live and work in Australia. One of the areas where AI is having the greatest impact is in robotics. The latest trends in robotics are being driven by advances in AI, which are enabling robots to become more autonomous and more capable of performing a wide range of tasks.

Autonomous Robots

Manufacturing and warehouses have been using autonomous robots now for the last 50 years. Very popular in assembly lines. This is made possible by advances in AI, such as machine learning, which allows robots to learn from experience and improve their performance over time.

Analyse your productivity, expenses and return on investment numbers to determine if this is the right step for your business...

Everyday Robotics

Robots are becoming more and more specialised. For example, Wings uses drones for groceries, food and drink deliveries - this is useful in suburban areas but not in built-up areas - and it is dependant on good weather conditions. However drones are being used for more specialised for specific tasks such as crop monitoring, package delivery, and search and rescue. Every day robots are becoming more widely adopted for tasks such as cleaning and vacuuming. 

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Using AI on the Web

One of the latest additions to the digital application of AI is machine learning - the software ChatGPT - developed by OpenAI. a software tool that learns to generate human-like text by interacting with humans. This platform is great to use with website integrations such as chatbots, language translation, and text summarisation. It is a powerful AI model and a great tool for creating content fast. Getting the answers to questions or putting technical content into simpler terms - making it more Google Friendly. 

Is AI useful for your business?

Here's what you need to know...

  • Extremely fast content creation - saves you hours in content copywriting!
  • 95% accuracy for industry specific information - there are some inaccuracies - but face it humans get it wrong too - far more than a computer!
  • Versatile and robust - its pretty hard to break it - but if you have - well done - you just made it smarter!
  • Check your work for plagiarism - Grammarly is integrated with Google!
  • Bring it back on brand if it doesn't resonate with your target market - how is it going to help?


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